Ben Gay III

Today, Eric Lofholm interviews his mentor, Ben Gay III. Ben is one of the most prolific commission salesmen of his generation. As young as 14, Ben was breaking sales records, and became one of the youngest and most successful buyers for Macy's at the age of 18.

Ben Gay III

Today, Eric Lofholm interviews his mentor, Ben Gay III. Ben is one of the most prolific commission salesmen of his generation. As young as 14, Ben was breaking sales records, and became one of the youngest and most successful buyers for Macy's at the age of 18.


He was the #1 salesperson in every company he worked for.

He came from a family of salespeople, and the first business he ran was a lawn mowing service in his neighborhood. 


He understood early on the importance of scripting when he went from one of the worst salespeople in the company he was working for, to becoming the president of the company.


After major devastating setbacks, including being wrongly imprisoned for over 6 years, he was able to pick up the pieces and start over again.

~ Know your product.

~ Learn how to close.

~ Clone the behaviors of the top performers in the company.

~ Standardize and practice your script.


You can find out more about Ben Gay III here:


There are many ways you can consume content from Ben.

You may go here:


You can order all The Closers books here:


Or, you can pick them up on Amazon through the links below:


The Closers Part 1


Sales Closer's Bible: The Closers, Part 2


The Closers - Part 3: Become a Sales Infiltrator and Explore the Bowels of a Deal with the Secret Blue Books That Could 10x Your Income


Find out more and join the Continuous Sales Improvement Movement by visiting here:

If you got value out of this episode, please subscribe and share! Thank you!